If I accomplish nothing else in my career, I feel that using my industry knowledge and experience to make an impact beyond just the everyday work is important.

The idea of leading emotionally and empathetically has never been more important. Sometimes that means showing we're more than just C-suite people, ad agency leaders, or (which is, more often than not, the case with me) general windbag-types with an occasional insight or two to offer.

During COVID, I started an internal monthly salon series called "How I F*cked Up." In these sessions, outside marketing leaders who were generous enough to share their stories as guest speakers told their career mistakes and lessons learned with candor and vulnerability. The simple and distinct purpose was, and is, to normalize f*ck-ups. Because they happen. 

Nobody should keep f*ck-ups to themselves. That's why these epic failure tales are now being told on the podcast airwaves in the form of the award-winning "How I F*cked Up" podcast.

Get the episodes wherever you get your podcasts. Like Apple or Spotify, for example.